Armida
Property development brand identity
A strong brand identity is essential in the highly competitive property development industry. It helps to create a unique and recognisable image for your development, conveying its values and personality to potential buyers.
Inspired by Armida, the sorceress herself, this logo is designed to captivate the viewers faze with the delicate drop in the ‘M’. The feminine jewel shape is balanced by a strong typeface in capitals and a pink, fleshy toned palette.
Brand identity
Humid Studio specialises in creating effective brand identities for property developers that stand out in the market to create a unique and recognisable image for your development.
Art direction
We worked with photographer Cody Bryce to on lifestyle photography for the sales brochure and a 3D rendering company on direction for the images for pre-sale assets.
Website design
We worked with a developer to create a multi-page website that would appeal to a middle income market and drive sales enquiries.
Print design
We created a sales brochure featuring custom illustrations, photography, and graphics. The final result was a high-end lay-flat brochure that showcases the creative design to maximum effect.
Vector graphics
The floor-plans were re-designed in a simplified style that could be used on the website and in the sales brochure. We also created a custom vector map that pin-pointed the locations and surroundings.
What we did
