Aussie Helpers
Multi-day brand video shoot
In collaboration with Aussie Helpers, one of Australia's prominent farming charities and Sabio, I undertook a comprehensive two-day video and photo shoot project aimed at capturing the essence of the organisation's 21-year journey in providing direct support to farmers and fostering enduring connections within rural communities across the country.
From the project's initiation, I closely collaborated with the managing director of Aussie Helpers to gain insights into her vision and goals for the shoot. Drawing upon this understanding, I identified the ideal videographer to translate her vision into a stunning visual narrative.
Given the project's scope involving multiple individuals and farmers, meticulous planning was crucial. I strategically organised a two-day shoot, coordinating with farmers for convenient interview times. Alongside interviews, extensive B-roll footage was captured for both the main video and Aussie Helpers' social media. Serving as an additional photographer, I documented impactful moments and staged shots showcasing charity support. Post-shoot, I edited images and collaborated with the videographer for compelling narratives. The result was a powerful 4-minute video and shorter snippets, enhancing Aussie Helpers' social media outreach for their impactful work in rural Australia.